Program

Browse this year’s inspiring offer of tutorials, tracks and sessions below, or go straight to the list of confirmed speakers.

Tutorial Day Tuesday, November 3rd, 2009
Track:	Tutorial 1	Tutorial 2	Tutorial 3	Tutorial 4	Tutorial 5	Tutorial 6
9.00 - 12.00	Persuading People with Digital Media With BJ Fogg	Information Governance. Making the right decisions With Graham Oakes	Content Strategy and User Experience With Kristina Halvorson	Getting the best from SharePoint – the governance perspective With Martin White	CMS selection: The process, the pitfalls and the best practices With Jarrod Gingras & Peter Sejersen	eGovernment Workshop Part I Hosted by Erik Hartman
13.00 - 16.00	Prototyping: Fun with Paper, Pen, Scissor and Glue Stick With Henrik Olsen	Content Leadership and Strategy Workshop With Bob Boiko	Designing Information Experiences With Joe Lamantia	Managing a Successful SharePoint Project With Shawn Shell	Intranet Governance: a powerful tool With Jane McConnell	eGovernment Workshop Part II Hosted by Erik Hartman
18.00	Kapow Technologies Dinner at Studenterhus Århus

Conference Day #1 Wednesday, November 4th, 2009
Track:	Online communication and relations	Higher education	Intranet	Microsoft	Web content management	Web strategy
6.30	Run with the Europeans: We meet at Hotel Villa Provence for a fresh morning run
8.15 - 8.45	Intro: Get the most out of the conference by Janus Boye
9.00 - 9.05	Conference welcome by Janus Boye Download slides
9.05 - 9.15	Conference opening by Nicolai Wammen, Mayor of Aarhus
9.15 - 10.00	Opening keynote: Design for Behavior Change: Why Facebook & Twitter Are Winning BJ Fogg
10.00 - 10.30	Break
10.30 - 12.00	Content First Kristina Halvorson, Brain Traffic Download slides From paper to web Case: The Working Environment Information Centre Line Hviid Download slides	Lessons from the Student Experience Bob Johnson, Bob Johnson Consulting Download slides From idea to project to product – the organisational challenges Case: University of Southern Denmark Rie Zimmer Rasmussen Download slides	Global Intranet Trends for 2010 - Towards the Workplace Web Jane McConnell, NetStrategy/JMC Download slides Why we needed a modern intranet Case: Médécins Sans Frontières Miquel Maldonado Download slides	Finding content inside SharePoint Shawn Shell, Consejo & Stephanie Lemieux, Earley & Associates, Inc. Download slides Intranet built on SharePoint – The way you can do it! Case: Borealis Andreas Sallaberger Download slides	Inconvenient truths and unsolved industry challenges Janus Boye, J. Boye Download slides Jarrod Gingras, CMS Watch Download slides Jon Marks, LBi Download slides Moderated by Peter Sejersen	Management Confusion and the Principles of IM Bob Boiko, University of Washington & Metatorial Services Download slides Information Management Projects - Dos and Don'ts Case: EUMETSAT Niklas Sinander Download slides
12.00 - 13.00	Lunch
13.00 - 14.00	From Social Media to Crossmedia Publishing Case: Burda Digital Heiner Weigand Download slides Beyond the website: How we are using Twitter and Facebook Case: Telmore Anne-Mette Madsen Download slides	A Unified User Experience for a Global Network University Case: New York University Joel Leimer Download slides Creating a common web platform at Aarhus University Case: Aarhus University Jens Hørlück Download slides Website Analytics in Higher Education Case: Lund University John Wedderburn Download slides	Setting up an Intranet Governance Framework in the context of decentralized publishing Case: UNHCR Ernst Decsey Download slides Feeding the monster – Can anyone create a perfect publisher community? Case: Environment Agency Mark Wyatt Download slides	SharePoint dos and don'ts Case: Ferring Victor Rosenberg Download slides How the Ministry of Foreign Affairs uses SharePoint to personalize Intranet Case: Ministry of Foreign Affairs of Denmark Winnie Kongshaug Download slides	How We Solved the Big Issues Case: Wienerberger Christoph Schacher Download slides Case: Sauer-Danfoss Lars Bech Download slides Case: Medtronic Yoan C. Talagrand Moderated by Jarrod Gingras, CMS Watch	Getting to an agile and engaging web presence Case: National Trust Steve Atkinson Download slides Risk management – when ROI doesn’t work Martin White, Intranet Focus Download slides
14.00 - 14.30	Break
14.30 - 15.30	Expert Panel discussion: Eric Reiss Hannu Vangsgaard Thomas Madsen-Mygdal Moderated by Janus Boye, J. Boye
15.30 - 16.00	Break
16.00 - 17.00	Panel on social media Starting with web 2.0: Lessons learned Case: The Danish Enterprise and Construction Authority Anne Bech Christensen Download slides Strategy for driving participation Case: DBU Michael Tandrup Download slides Why social media is more about business than about media Andreas Johannsen, Socialsquare Download slides	Balancing long term goals and short term demands Case: Uppsala University Åke Johansson Download slides Developing a personalised, single sign-on portal Case: King's College London Susan Farrell Download slides	Experiments with internal social tools Case: British American Tobacco Richard Hare Download slides Beyond the intranet strategy paper Peter Nissen, J. Boye Download slides	Searching in the Microsoft environment Theresa Regli, CMS Watch Download slides Moss2007 Search Out of the box - is it good enough? Case: Novo Nordisk Brian Schurmann Michels Download slides	Best Practices for Selecting a CMS Mirja Leinikka, Nokia Download slides Peter Sejersen, J. Boye Download slides Piero Tintori, Terminalfour Download slides	The 10 common pitfalls when developing a web strategy and how to avoid them Dorthe R. Jespersen, J. Boye Download slides Web strategy in real life Case: Cambridge University Hospitals Caroline Coetzee Download slides
17.00 - 17.15	Break
17.15 - 18.15	Web Idol
18.30	SDL Tridion Casual Gala Dinner at Turbinehallen

Conference Day #2 Thursday, November 5th, 2009
Track:	eHealth	Sitecore	Intranet	Standards	User experience	Web project management
9.00 - 9.05	Conference welcome by Janus Boye and conversation with Web Idol winner
9.05 - 9.15	Conference opening by Preben Mejer, IT guru and Innovation Lab founder
9.15 - 10.00	Opening Keynote: How to build a Digital City Marc Canter
10.00 - 10.30	Break
10.30 - 12.00	The Patient Experience Funnel Case: Medtronic Yoan C. Talagrand Effective Communication to Citizens about Health and Prevention Case: City of Vejle Gitte Karring Download slides	The right start of a Sitecore project – early planning and architectural decisions Klaus Petersen, Alpha Solutions Download slides A good CMS implementation lets you do... what exactly? Case: Copenhagen Metro Erik Mortensen Download slides Using Sitecore as a global platform Case: Ramboll Group Espen Nikolaisen Download slides	Enterprise 2.0 on the Intranet of Raiffeisen Switzerland Case: Raiffeisen Toni Gutweniger Download slides The NYK News Room Case: NYK Rupert Shanks Download slides Overcoming the Findability Problem - "Concept Car" for Next Generation Intranets Lukas Karrer, Stimmt Download slides	Web standards - do we need more of them? Olle Olsson, W3C Download slides How to apply mashups in enterprises Amit Das, Wipro Download slides How standards save you time and money Case: British Museum Philip Poole Download slides	The Promised Land of Prototyping Henrik Olsen, Mouseketeers Building for the user Case: Widex Dea Grollov Make the app work on my device! Case: Västra Götalandsregionen Kristian Norling Download slides	Case: The Norwegian Labour and Welfare Administration Magnus Børnes Hellevik Download slides 100 days in 30 minutes Case: LEGO Michael Brandt Creating simplicity when organizing a corporate website in spite of complex decision processes and autonomous cultures Case: City of Aarhus Per Ryolf Download slides
12.00 - 13.00	Lunch
13.00 - 14.00	Online patient forums: lessons to be learned Case: Rigshospitalet - Copenhagen University Hospital Linda Svenstrup Munk Case: The Danish MS Society Jeppe Stig Hansen Download slides	Managing a global editor network Case: Brüel & Kjær Mette Heide Temple Download slides Integrating Sitecore with the backend systems Case: The Danish Lottery Torben Weber Andersen Download slides	The future open collaborative intranet Case: Viktoria Institute Fredric Landqvist Download slides Collaboration in the Cloud Case: WWF Neil Morgan Download slides	Automating Standards Compliance Kurt Mueffelmann, HiSoftware Download slides 8 big trends in web content management architecture and standards David Nüscheler, Day Software Download slides	The process of creating Great Customer Experience in Nordea Case: Nordea Lisbeth Olsson & Daniel Nilsson	Brand promise online Case: Philips Sebastiaan de Jong Download slides Managing Video, Audio and Images for the Web Theresa Regli, CMS Watch Download slides
14.00 - 14.30	Break
14.30 - 15.30	What's on - Roundtable discussions "Build and manage a community that makes users want to participate" hosted by Christian Schwarz Lausten "Citizen centered eGovernment. What else?" hosted by Erik Hartman "Emerging problems, emerging technologies, and emerging approaches to Web Content Management" hosted by Janus Boye "Improve your existing website or intranet using agile development and virtual teams to reduce costs and implementation cycles" hosted by Martin Frederiksen "Intranets to Go - Killer apps for the intranet on a mobile phone" hosted by Neil Morgan "Killer content or content that kill - Is your CMS solution creating value? Or is it getting in the way of building the shared references you need to establish to increase your conversion rates?" hosted by Eric Reiss "Make management listen - put business back in web strategy" hosted by Hannu Vangsgaard "SharePoint 2010: Far from Las Vegas" hosted by Peter Nissen "Sitecore challenges and solutions. Bring your questions and discuss with peers" hosted by Lars Fløe Nielsen "Standards -- what do YOU want from them?" hosted by Olle Olsson "The future is visual! - how organizations and communication are shifting from text to photos and video" hosted by Thomas Madsen-Mygdal "What is successful web project management?" hosted by Sara Redin
15.30 - 16.00	Break
16.00 - 17.00	Emergency response online Case: Aarhus University Hospital, Skejby Anne-Mette Siem Download slides	Sitecore in a decentralised, multinational environment Case: Stena Line Anders Hellberg Download slides From chaos to order – multi-website administration made easy Case: City of Copenhagen Thomas Nørgaard Download slides	Defining our new intranet Case: Alfa Laval Anette Holfve Download slides Unearthing intranet content Case: WHO David Ott Download slides	Applying corporate identity with standards: Umbraco at Eurofins Case: Eurofins Len Dierickx Download slides Transparency as a standard? Niels Hartvig, Umbraco Download slides	Succeeding with Design Frameworks Joe Lamantia, MediaCatalyst Download slides UX Design in Agile Environment: a case study about fine-tuning design Case: Egmont Nareerat Joy Leelawat Download slides	Why web projects fail (and what you can do about it) Graham Oakes, Graham Oakes Ltd. Succeed Fast Philippe Parker, Contented Management Download slides
17.00 - 17.15	Break
17.15 - 18.15	Town Hall David Ott & Neil Morgan Modereted by Erik Hartman Download slides
18.30	Goodbye Aarhus Dinner at Ristorante Italia