Communities, conferences & consulting
for online professionals

Web content management

The marketplace for Web content management systems remains a crowded and confusing one. Navigating the many vendors and system integrators can be a daunting task, and choosing the wrong system can provide a costly mistake. This track shared guidance for best practice based on numerous WCM selections as well as lessons learned from WCM implementations. How do you get it right? What are the pitfalls to avoid? On this track you could learn from internationally recognized analysts, who will be joined by practitioners, all sharing their insights on how to get it right.

The conversation continues at the web content management conference track at J. Boye 11 in Philadelphia.

Conference Day #2, Thursday November 4th

10.30-12.00

Market Overview Going Into 2011

by Tony Byrne, Real Story Group
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Creating a common web platform

Case: Aarhus University
by Jens Hørlück
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Implementing a new CMS when the online channel is powering the entire business

Case: Unibet
by Stefan Norberg
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13.00-14.00

Live demo: Building and using campaign sites in Enonic CMS

Case: NAV
by Magnus Børnes Hellevik
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Live demo: Working with campaigns and segmentation in FatWire

Case: Telmore
by Rasmus Burkal

What a CMS can do in a product-oriented environment

Case: Philips
by Sebastiaan de Jong
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16.00-17.00

Vendor selection and implementation of an integrated CMS and DAM solution

Case: Oticon
by Charlotte Eir
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On time and on budget: Driving a public sector CMS procurement process

Case: International Trade Centre
by Miklos Gaspar
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Other tracks

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