Online communication

What makes great web communication? What does “social”, “dialogue”, and “networking” mean in real life? This track focuses in on topics relevant for web editors, online journalists, and community managers in 2010.

We discuss good writing, newsletters, video, and social media. We go beyond current buzzwords to learn what it takes to deliver great online communication and interaction in terms of processes, training, resources and technology.

Conference Day #2, Thursday May 6th

10.30 am -
12.00 am

How to connect with your customers

by Valeria Maltoni,
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Lather, Rinse, Repeat: How I Started My Small Business on Twitter

Case: Foiled Cupcakes
by Mari Luangrath
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1.00 pm -
2.00 pm

Social media or editorial? Both!

Case: IBM
by Ethan McCarty
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How To Create A Winning Corporate Social Media Policy

by Deni Kasrel, Independent consultant
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4.00 pm -
5.00 pm

Online Communicators - practicing what you preach?

by Dorthe R. Jespersen, J. Boye
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Other tracks

Schedule for days