One phenomenon that permeates all aspects of online health; patient engagement; self service; online marketing of anything related to personal health is the issue of trust. How can the necessary level of trust be established and maintained without the human interaction; the interaction between the patient and the clinician / consultant, which most stakeholders would traditionally have considered fundamental.
For the Online Health track, we have gathered an international panel of stakeholders who have each grappled with these challenges and each made great strides in their respective fields to highlight and explore some of the many questions. Hear their experiences, ask questions and challenge their thinking at this fascinating session.
On the panel:
- Tim Armand, co-founder and managing director at Health Union, the organization behind migraine.com; a portal that aggregates information about migraine – contributed by both experts, sufferers, researchers and clinicians.
- Anthony Gold, CEO at Healthy Humans, a physician-directed continuity care SaaS platform helping connect patients and caregivers around an ecosystem of health
- Margrethe Harbo, head of the content management department at the pioneering Danish public health portal www.sundhed.dk (‘health.dk’) – a portal that gives patients and their families access to information, options and treatments whenever needed as well as access to personal health data. At the same time it facilitates communication between the stakeholders in the Danish Healthcare Services
- Steve Krein, CEO and co-founder at Organized Wisdom, an independent health portal that aggregates, organizes, and promotes knowledge and advice shared across the Web by more than 5,000 vetted health experts and advocates
- Richard Singerman, Chief innovation officer at TrustNetMD, an initiative that seeks to address the core problems of hospital-physician “alignment”—problems of efficient collaboration that are inseparable from improving the quality and efficiency of patient care. To this end, TrustNetMD’s team includes pioneers in web media as well as physicians who’re committed to using next-generation communication technologies to achieve improvements in healthcare quality, efficiency, cost, and community service.
The discussion is moderated by health economist, Jane Sarasohn-Kahn, who has got a finger on the pulse within pretty much all areas of online health. Her one-woman consultancy, THINKhealth, monitors, writes and consults on all things within the health / IT intersection. Jane is moreover opening the online health track on Thursday 5th May.