Next meeting: 22nd October
Host: Arrow Electronics, Stockholm
The group meets 3 times annually for full-day meetings.
Meetings are held in English and J. Boye provides meeting minutes from each meeting as well as an online forum for members where we share the meeting resources. We invite expert guest speakers to most of the meetings to provide further input to the group. Wishes for agenda topics and speakers from members will be taken into account when planning the agendas. We try to distribute meetings evenly between Denmark, Norway, Sweden and Finland.
On the agenda: Automated marketing and personalization friend or foe? How can we create seamless personal experiences that are perceived in a positive light in a world that is becoming weary of big data and big brother?
The topics discussed in the group include:
- Succeeding with digital – bing bang or continuos improvement
- Technology as the driver of digital marketing (integration – the technological and organizational challenges)
- Breaking down the silos internally and externally – co-creation, crowdsourcing and new business models
- Cross screen and connected devices – user behavior and desires
Emerging, passionate, entrepreneural catalysts who work inside international corporations with their infrastructure and processes. Titles vary, but the group aims at visionary, business-oriented profiles such as business developers, concept makers, strategists, thinkers, etc.
A limited number of seats in the group will be reserved for consultants or experts from digital agencies.
The group is limited to 20 members.
New delegates will need to be approved by existing members to ensure the right composition. J. Boye handles this process entirely.
Membership in the group for 1 year:
- € 1,950 (1 seat)
- € 2,950 (2 seats)
- € 3,800 (3 seats)
A seat in a J. Boye Group gives you a range of benefits, such as discounts on selected conferences, master classes an other events and access to our industry research.